Joseph Pai / Chairman, Ogilvy & Mather Taiwan
Joseph Pai joined Ogilvy Public Relations Worldwide/Taiwan in 1993 with more than 20 years of consulting experience. And he has been promoted to the Chairman of Ogilvy & Mather Taiwan in January 2003. In Taiwan, Joseph is one of the most highly regarded communications professionals in both the private and public sectors.
As the chairman of Ogilvy & Mather, Ogilvy Public Relations, and Era Public
Relations, Joseph heads a management team of 9 managing directors with around 500 employees. In addition to his responsibility of managing the overall development of the consultancy, Joseph provides senior strategic counsel for clients including: corporate positioning, crisis communications, investor relations and leadership communications. His extensive client counseling experience includes some of Taiwan's most influential multinational companies and governmental bodies including: Pfizer, Nokia, Scottish Development International, GlaxoSmithKline, Standard Charter, Coke, IBM, Ford, The Cultural Affairs Council of Taiwan, and The Premier Office of Taiwan, Republic of China, etc.
Prior to entering public relations, Joseph acquired broad experience in international marketing and management consulting. Joseph received his Ph.D. in strategic management and an MBA from National Chenchi University in Taiwan. He currently teaches Brand Management at the EMBA program of Graduate School of Management at National Chenchi University. Joseph is a board member of various social and cultural associations that include Tunghai University, Goodnews Radio, the, Metro Development Association of Taipei, and the Chinese Management Association.
Olive Ting / Chairperson
Olive Ting is currently responsible for running and managing company of Era Ogilvy PR. She has appointed as President of Ogilvy PR Group, Taiwan include Ogilvy PR Taipei office and Era Ogilvy PR during 2006-2007. At that time, she spearheaded the strategic planning and development of the Ogilvy PR business in Taiwan.
Prior to assuming the President of the largest two PR agencies in Taiwan, Olive was the founder and Managing Director of Era Ogilvy Public Relations. Era Ogilvy PR has acquired by Ogilvy PR worldwide network under WPP in 2002. She is still shareholder of Era Ogilvy PR.
Over years, under the leadership of Olive, Era Ogilvy PR has grown into the largest technology PR company in Taiwan. In addition, Era Ogilvy has been voted “The Best PR Agency of the Year” in Taiwan by Brain Magazine in both 2004 and 2005. Not only does she win the hearts of her local and international clients by becoming the best partner to them, but she is also the opinion leader of the PR industry in Taiwan.
Olive received her degree of Bachelor of Arts in Chinese Literature from Tamkang University and her Master degree in Business and Administration from Bloomsburg University of Pennsylvania. After graduation, she joined the Acer group and Elite Group, as corporate and marketing communication director.
She also has been awarded as “The Best Manager” in 1994 of Taiwan.
Alex Ting / General Manager
Alex joined Era Ogilvy PR in July 2000 and was promoted to General Manager in October, 2009. Since joining Era Ogilvy PR, Alex Ting has established Era Ogilvy PR’s Seminar and Conference Business Unit, earning the appreciation and recognition from some of Era Ogilvy PR’s most valued clients such as Cisco, Dell, and HP. Alex continues to be a key senior executive at Era Ogilvy PR.
Having spent more than 15 years in Taiwan’s IT industry, Alex has acquired a deep understanding of the market. His experience is broad, spanning many sectors including sales, marketing, and management. Alex started his career as a sales representative for Dimerco Data Systems, a reputable system integrator in Taiwan. Moving on, he then worked for Eten Information Systems and Infopro Group, holding various account managerial positions in the sales, marketing and publication units. His varied experience has furnished him with solid technical, communication and management skills.
Alex has a bachelor’s degree in Information Management from Chinese Culture University.
Freda Wan / Group Account Director
Freda joined Era Ogilvy in August 2004. As an group account director, Freda is mainly responsible for the public relations consultancy, media strategy formulation, and marketing communication service for Era Ogilvy’s international clients, including Cisco Systems, Cypress, Dell, Google, NVIDIA, Xilinx and YouTube.
Before joining Era Ogilvy, Freda was responsible for marketing communications and international public relations at ASE Group, the world’s largest semiconductor packaging and testing company, where she accumulated the industry knowledge and the solid experience of international marketing and technology public relations. Before that, Freda was an assistant account manager at Edelman Public Relations and was responsible for strategic consulting for the company’s corporate and technology clients.
Freda graduated from Department of Journalism at National Chengchi University, Taiwan and Department of International Hotel Management at University of Albert, Canada.
Adonis Chang/ Account Director
Adonis joined Era Ogilvy Public Relations in May 2008.As an account director, he’s now responsible for PR strategic development, issue and crisis preparedness and management as well as media handling (proactive/reactive).
Adonis’ leading of a group of 8 people; current clients include AMD, IPEVO and USMEF.
Before working for Era Ogilvy PR, Adonis worked for Ogilvy PR one and half year. During the period, he had provided the decent service to the clients including NIKE, Simmons, Diageo/Johnny Walker, Siemens, Pepsico, Ford, Avon, Scania, Yulon-GM, etc
Prior to working for Ogilvy PR Group, Adonis worked for several companies of different fields, including Kingstone Book Store, Tower Records Taiwan, KPS Mega Store, Blockbuster Taiwan, eolTaiwan and CET (a company under Caves Books Store Group). Adonis has years of operation experience in entertainment (especially for movies and music), sports, culture and consumer product industries. He has 10-year experience in retailing and 8-year experience as a business consultant.
Adonis has a Bachelor degree in Business Management from National Taipei College of Business.
Kay Liu / Associate Account Director
Kay Liu joined Era Ogilvy Public Relations in July 2003 and was promoted to Assistant Account Director in September 2008. As her position, she provides precise marketing consultation, comprehensive marketing strategies for clients to reach their business goals. Her major clients include ARM, LSI, Tessera and others in semiconductor, information and mobile industries.
While working in Era Ogilvy PR, Kay accumulated abundant PR experience in semicon and high-tech areas and is deeply trusted by her clients. In addition to media communication, she also frames the comprehensive marketing plans which integrate seminar and forum, online interaction and corporate branding. Furthermore, she extends her experience to computer information and mobile communication industries, and obtains high evaluation from her clients because of her well-organized manner, creativity and meticulous execution.
Kay received both her bachelor’s and master’s degrees in International Relations from National Chen-Chi University.
Michelle Chang / Associate Account Director
Michelle Chang joined Era Ogilvy Public Relations in November 2004. As an associate account director. Michelle is mainly responsible for seminars and conference management for clients such as ARM, Cisco Systems, SAP, and Forum Nokia.
During her tenure with Era Ogilvy, Michelle has provided localized and diverse service to many cross-national clients and is supervising communication across North America, China, and Hong Kong. In addition, Michelle is aggressively participating in 360 degree projects of Ogilvy group.
Prior to Era Ogilvy, Michelle has already had more than 5-year working experience in the marketing related field. She had been in charge of consumer events, channel marketing, and hot sales for consumer electronics, home appliance, and beverage products, respectively. Michelle is excelled in project planning and management, creative thinking, client relations, communication with people from different countries and coordination.
Michelle has a Bachelor’s degree in Statistics from National Chengchi University.
Kalvin Wang / Account Manager
Kalvin Wang joined Era Ogilvy Public Relations in May 2005 and was promoted to Account Manager in September 2008. As his position, he provides precise marketing consultation, comprehensive marketing strategies for clients to reach client business goals. His major clients include AMD, Alibaba.com, TomTom and others in semiconductor, GPS and E-Commerce industries.
While working in Era Ogilvy PR, Kalvin accumulated abundant PR experience in semicon and high-tech areas. In addition, by his experience to integrate PR strategy and media communication skill, he also frames the comprehensive marketing plans which integrate seminar, digital marketing and corporate branding. Furthermore, he extends his experience to consumer electronic and house industries, and develop creative thinking, project management and communication skills to obtains high evaluation from his clients.
Kalvin graduated from Yuan Ze University with the degree of Bachelor in International Business.
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