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USMEF Yakiniku Week of college students,
“Yakiniku Fun!KUSO Photo Collection” Digital Influence
Client: U.S. Meat Export Federation, USMEF
Format: Digital Influence
Time: Sep. 9, 2008~ Oct. 13, 2008
Description: Most college schools open in September in Taiwan. In the beginning of new semester, it is the best time to warm-up and build up relationships with friends. According to a survey which held by USMEF made to thousands of college students found that nearly 40% of the respondents phase “Yakiniku restaurant" for the best choice for dinner. Taking advantage of this trend, the USMEF. held a DI program named “Yakiniku Fun! KUSO photo collection“ during “Yakiniku week” Sept. 22 to Sept. 28. (http://bbqfun.chiming.club.tw)